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Viña Don Melchor, a subsidiary of the Concha y Toro group and the birthplace of the first iconic wine of the Chilean industry, Don Melchor, marks a new milestone today in its history. After 35 years of excellence, it launches an innovative series of exclusive wines: ‘The Parcels’. Since its first vintage in 1987, Don…
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Consumers have shown a great reception for the new e-commerce site dedicated to Don Melchor, Chile’s first icon wine and a true leader among the great wines of the world. In November, the brand launched this new e-commerce platform available directly through its website www.donmelchor.com, where consumers can purchase Don…
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For those who want to discover the history of wine-growing and home to Chile’s first icon wine, the Don Melchor Collector’s Experience is back. The tour is now available with new safety standards to ensure and protect the health of all visitors. The tour has been modified and is now…
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