As part of the global Roadshow “Don Melchor – Top of the World,” Enrique Tirado, CEO and Technical Director of Viña Don Melchor, traveled to the United States to meet with key media outlets in the market.

As part of the global tour that Viña Don Melchor is carrying out across its main markets to celebrate the recognition received by Don Melchor 2021—named “Wine of the Year 2024” by the prestigious magazine Wine Spectator—Enrique Tirado, CEO and Technical Director of Viña Don Melchor, met with leading media representatives in the U.S. at the end of June. 

It was an intense two-day agenda in New York, where Enrique had the opportunity to share this major achievement and officially present the new 2022 vintage of this outstanding Cabernet Sauvignon. Among the media journalists that took part in these meetings were Forbes, USA Today 10Best, Food52, Alcohol Professor, and Pursuitist, along with others from the food, wine, lifestyle, business, and travel sectors. 

“We continue to celebrate this great triumph for Chile and Don Melchor around the world. This time, we met with top U.S. journalists to personally discuss the pillars that make Don Melchor one of the best Cabernet Sauvignons in the world, as well as other exciting projects from Viña Don Melchor. Without a doubt, this was a great opportunity to further strengthen our origin, Puente Alto, and position Chile on the global stage,” said Enrique Tirado. 

These key media meetings, held in one of Don Melchor’s most important markets—the United States—are part of a series of events that Enrique Tirado is leading as part of the brand’s global tour to celebrate this milestone achievement.