Don Melchor is launched in Shanghai, in the tallest building in China and second tallest globally.
The event was held at the Soiree Ballroom at J. Hotel in Shanghai Tower on the 105th floor. Around 50 guests gathered to participate in this event, including essential media, customers, and close friends of the brand.
The well-known Chinese writer and wine educator Sophie Liu led a tasting of all Don Melchor vintages. In addition, an in-depth presentation on the distinction behind a perfect vintage and a journey across the history of this acclaimed premium wine took place.